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[POURVUE] Planning Strategic Media Executive - Group M et Albert School MSc Data for Marketing

Location

Neuilly-sur-Seine

Contract

Alternation

Sector

Marketing

Missions:


- Be guarantor of a brand, market, consumer diagnosis to support the whole offline & online strategy

- Launching, designing and analyzing studies for our clients (effectiveness measurement, understanding target behaviors, analysis of communication moments)

- Analyze economic and marketing data

- Ensure strategic monitoring and benchmarking of client and prospect markets

- Decipher and analyze trends and consumption behaviors of targets in order to translate the effects for clients and the agency

- Listen to consumers to understand their expectations, motivations and interactions with brands or communication


Profile:


- In Bac +5 in communication or marketing looking for a 12 or 24 month work-study
- Available in September 2023
- Able to demonstrate curiosity, synthesis and analysis
- Interest in digital, data and media environments
- Comfortable with numerical data
- Sufficiently comfortable in English to speak, read and write it
- A good knowledge of social networks and the Microsoft Office suite

- A first experience in strategic planning is a plus

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Albert School Partnership

The job offers published on this Career Portal have been carefully selected by ALBERT SCHOOL and its partner companies in order to offer you the best work-study experience.

Each offer is complementary to the master's curriculums.

Our team carries out a pre-selection of the best candidates for our privileged partners for their offers. ALBERT SCHOOL accompanies the candidates in their recruitment process.

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About

Group M

GroupM, a world leader in consulting and media buying, focuses on helping advertisers promote their brands.

GroupM is present in 80 countries via international networks and works with renowned clients in a wide range of industries such as Luxury, Automotive, Food and Beverage, Services...

In France, GroupM is present through the agencies KR Wavemaker, MediaCom, Mindshare, Neo and Keyade (1000 employees).

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