Develop a new generation of data literate business leaders.
Dipôme conjoint albert School Mines Paris PSL
BAC+5 EN alternance
Chef de projet IA spécialisé en MARKETING
Le diplôme conjoint Master of Science Data for Marketing en Alternance de Albert School - Mines Paris PSL donne aux étudiants des compétences techniques en data management et data science approfondies ainsi qu’une vision stratégique des enjeux marketing liés à l’exploitation des données par les entreprises. Ce programme est enseigné en anglais et dure de 12 à 24 mois. Ce programme est réalisé en alternance. De nombreuses entreprises partenaires d'Albert School proposent des offres d'alternance à nos étudiant/e/s sur notre espace carrières. Les candidatures sont ouvertes se font directement en ligne, sur ce site.
The increase in storage capacity and the explosion in computing power have transformed data into an unlimited source of information and intelligence. Data is a strategic resource for business growth.
A Master of Science in ALTERNATION in 1 or 2 YEARS
Bootcamp DATA & Business
4 days in a company
1 day in training
The Master of Science in Data for Marketing trains hybrid profiles with both solid management skills and theoretical and technical skills that enable them to manipulate and enhance data. The objective of the Master of Science for Marketing is to train future leaders capable of making informed decisions in business thanks to data.
The work-study format of the Master Data Marketing allows students to acquire a balance between theoretical and practical skills in order to increase their employability in companies.
At the end of this specialized Master's degree in Marketing, there are many opportunities: Data Analyst in a technology company, Growth Hacker, Marketing Manager or member of the strategic team of a company...
"Albert School provides a framework for conceptual understanding but also an ability to execute."
Albert School's Master's in Data for Marketing meets a very important need: to train people who understand the marketing framework in which we find ourselves today, which has been extremely disrupted by digital technology, and which has nothing in common with what it was 20 years ago.
By graduating from the Master's program, you will be able to access many marketing jobs in a large company context as well as in a start-up context.
Yseulys Costes | Master's Sponsor and CEO of Numberly
The RNCP 6 and 7 titles are recognized diplomas of Bac+3 and Bac+5 level. The Ministry of Labor is responsible for these degrees.
The Bachelor's degree and the Master's degree are under the supervision of the Ministry of Higher Education and Research.
The Commission d'évaluation des formations et diplômes de gestion (CEFDG) is in charge of evaluating the training of private higher education institutions in order to authorize them to deliver the grade de licence or the grade de master.
For both the Bachelor's and Master's degrees, one of the most important criteria is:
"The school must have 50% of PhDs on its permanent teaching staff. [CEFDG evaluation reference]
One of the two pillars of Albert School is to be as close as possible to the business world. Thus, our professors (except in mathematics, an associate professor) are senior executives and experts involved in the business world. From marketing director to investment banker to entrepreneur: they can teach our students about the operational reality of the company.
An RNCP title allows its holder to prove the achievement of skills, abilities and knowledge.
Diplôme conjoint Bachelor Albert School - Mines Paris PSL
Diplôme conjoint MSc Albert School - Mines Paris PSL
Albert School est un Etablissement Privé d’Enseignement Supérieur. Les formations dispensées délivrent des certifications et également des crédits ECTS visés à l’échelle de l’Union Européenne. Les titres préparés ne s’obtiennent que par la validation de la totalité des blocs de compétences.
Students are prepared for RNCP level 6 (Bachelor) and 7 (Msc) qualifications. These RNCP titles are regulated by France Compétences, an organization that depends on the Ministry of Labor. Albert School delivers a diploma that provides ECTS credits, approved by the European Union.
Title "Chargé de Gestion et Management" - Certified title of Level 6, NSF codes 310 and 310p, registered in the RNCP on 26/06/2020, delivered by Formatives.
Title "Project Manager in Artificial Intelligence" - Certified title of Level 7, NSF codes 326t and 326p, registered in the RNCP on 26/01/2022, delivered by Ascencia.
What is the difference between an RNCP title and a Bachelor or Master degree?
Read more →
The RNCP 6 and 7 titles are recognized diplomas of Bac+3 and Bac+5 level. The Ministry of Labor is responsible for these degrees.
The Bachelor's degree and the Master's degree are under the supervision of the Ministry of Higher Education and Research.
The Commission d'évaluation des formations et diplômes de gestion (CEFDG) is in charge of evaluating the training of private higher education institutions in order to authorize them to deliver the grade de licence or the grade de master.
For both the Bachelor's and Master's degrees, one of the most important criteria is:
"The school must have 50% of PhDs on its permanent teaching staff. [CEFDG evaluation reference]
One of the two pillars of Albert School is to be as close as possible to the business world. Thus, our professors (except in mathematics, an associate professor) are senior executives and experts involved in the business world. From marketing director to investment banker to entrepreneur: they can teach our students about the operational reality of the company.
An RNCP title allows its holder to prove the achievement of skills, abilities and knowledge.
Diplôme conjoint Bachelor Albert School - Mines Paris PSL
Diplôme conjoint MSc Albert School - Mines Paris PSL
Albert School est un Etablissement Privé d’Enseignement Supérieur. Les formations dispensées délivrent des certifications et également des crédits ECTS visés à l’échelle de l’Union Européenne. Les titres préparés ne s’obtiennent que par la validation de la totalité des blocs de compétences.
Students are prepared for RNCP level 6 (Bachelor) and 7 (Msc) qualifications. These RNCP titles are regulated by France Compétences, an organization that depends on the Ministry of Labor. Albert School delivers a diploma that provides ECTS credits, approved by the European Union.
Title "Chargé de Gestion et Management" - Certified title of Level 6, NSF codes 310 and 310p, registered in the RNCP on 26/06/2020, delivered by Formatives.
Title "Project Manager in Artificial Intelligence" - Certified title of Level 7, NSF codes 326t and 326p, registered in the RNCP on 26/01/2022, delivered by Ascencia.
What is the difference between an RNCP title and a Bachelor or Master degree?
Read more →
Le Master of Science Data for Marketing allie un solide socle de compétences théoriques techniques en Data Analytics et Data Science et une immersion professionnelle significative en entreprise à travers un système d’apprentissage en alternance.
Le socle Data Analytics et Data Science est commun à l’ensembledes MSc Albert School, et vise la certification ‘chef de projet IA’ détaillée sur cette page
Les enseignements de spécialité sont spécifiques à chaque formation MSc
L’alternance constitue une voie royale pour acquérir des compétences professionnelles valorisées et utiles avant la fin de ses études, et ainsi favoriser l’insertion au sein du marché du travail.
Au coeur de la pédagogie d’Albert School se trouve l’ambition de former des futurs leaders prêts à faire face aux enjeux économiques des prochaines décennies et dotés de solides compétences recherchées par les recruteurs, à la croisée du Business et de la Data.
M1 - first year
DatA & math
INTRO TO DATA & CODING
DATA MINING & ANALYTICS
HANDS-ON SQL DATABASES
MACHINE LEARNING
VISUALIZATION
HEAD OF DATA 101
MARKETING
MARKETING FUNDAMENTALS
ACQUISITION CANALS
ai for CRM
full funnel marketing vision
social media marketing
marketing automation
Soft skills
LAW & ETHICS
PROJECT MANAGEMENT
LEADERSHIP & MANAGEMENT
COMMUNICATIoN
NO-CODE & AUTOMATION
tools
GITHUB, JUPYTER
Google analytics, big query
CRM (SALESFORCE, HUBSPOT)
EXCEL & POWERPOINT
TABLE, QLIK
M2 - SECOND year
DatA & math
MACHINE LEARNING OPS
GRAPH THEORY & ANALYTICS
CLOUD COMPUTING
PRODUCT OWNER 101
INTRO TO DEEP LEARNING
MARKETING
UP- / CROSS-SELLING STRATEGIES
marketing campaign analytics
web3 for business
media trading
lead generation for growth
Soft skills
DIGITAL LAW
SALES & NEGOTIATIONS
LEADERSHIP & MANAGEMENT
entrepre-neurship
tools
GOogle Ads & social ads
marketo
CRM (SALESFORCE, HUBSPOT)
EXCEL & POWERPOINT
Our teaching team is composed of professors from prestigious schools and experienced professionals from successful start-ups, unicorns and large corporations.
The Scientific Council ◆◆
The Scientific Council ensures the academic excellence and coherence of the institution's programme.
The Master of Science Data for Marketing combines a solid foundation of theoretical and technical skills in Data Analytics and Data Science with a professional immersion in a company through a system of alternating learning. Professional integration is at the heart of ALBERT SCHOOL's concerns, which helps its students to build their professional project throughout their training, by encouraging meetings with numerous professionals.
ALBERT SCHOOL guarantees its students numerous job opportunities, starting with opportunities in its renowned partner companies (LVMH, Carrefour, BCG Gamma, etc.) and assists them in their applications.
LVMH, JOW, PERNOD RICARD, CAJOO, CARREFOUR, SPENDESK, LUKO, CAPGEMINI, IBM, BLACKROCK, NABLA, YNSECT, SUNDAY, STOÏK, GOOGLE, EMERIA, ILIAD, VOODOO, PAYFIT, BIG MAMMA, DOCTRINE, KARD, ALAN, WEMAINTAIN, BCG GAMMA, ...
Work-study programs provide a springboard for professional insertion. Students who have completed a work-study program are very attractive to employers and find their first job quickly.
ALBERT SCHOOL benefits from privileged access to work-study offers from its partner companies.
Our opportunities and expertise
Xavier Niel | Founder Iliad
"While French Tech is experiencing a meteoric acceleration, we now have a critical training issue to accompany this dynamic.
Our start-ups need professionals who speak the language of data; our unicorns are recruiting hundreds of them; our largest companies are imitating them. The launch of ALBERT fills me with enthusiasm. It is a great lever for our youth and the whole country.
ALBERT SCHOOL TARGETS 100% POST-CURRICULUM EMPLOYABILITY IN TRENCHING PROFESSIONS
Albert School's strategy is to train students for the most innovative and promising professions on the market. By developing hybrid Business and Data skills, students are positioned towards a strong demand from companies and a rapid career evolution.
Albert School's degrees provide the skills needed by companies to operate, manage and develop data-driven solutions.
A dedicated career service and a mentor assigned to each student throughout their studies
holder
Special Master
BAC +3
BACHELOR
LICENCE
IN 2 YEARS
BAC +4* DEGREE
GRADUATE OF A GRANDE ÉCOLE
IN 1 YEAR
*attesting tothe necessary prerequisites
The MSc Data for Business at Albert School is aimed at international or French Bachelor's degree holders or graduates (holders of a BAC+3 or equivalent), from a university or other higher education institution. Recommended fields of study: engineering, science, business, management, economics, mathematics, political science.
Note that a particular taste for data science is absolutely essential!
Phase 1 - Pre-selection of applications based on an admission file (CV, cover letter, letter of recommendation, report cards)
Phase 2 - Admission interview
ALBERT SCHOOL maintains a network of numerous partner companies in order to facilitate the placement of its students in work-study programs. From the eligibility phase onwards, candidates will have access to offers published by our partners.
Les candidatures aux MSc Albert School pour la rentrée 2024 sont ouvertes depuis le 20 septembre 2023.
Albert School met en place un système d’admission “rolling”. Ce système permet de postuler à n’importe quel moment de l’année et d’obtenir une réponse dans les 15 jours suivant le début de sa candidature.
Conséquence du système d’admission “rolling”, la fin du calendrier de recrutement n’est pas connue à l’avance : le recrutement pour une formation s’arrête lorsque toutes les places de cette formation ont été attribuées.
Typiquement, les campagnes ne sont jamais fermées avant le 01 janvier de l’année de la rentrée. Il est à noter néanmoins que plus le nombre de candidat augmente plus le niveau de sélectivité est grand.
Pour savoir s’il reste des places dans le programme visé, commencez votre inscription et renseignez la formation souhaitée. Si la formation n’est pas affichée comme complète c’est qu’il reste encore des places.
Si vous avez des questions, n’hésitez pas à nous écrire à admission@albertschool.com
Tuition should not be a barrier to further study. ALBERT SCHOOL is committed to promoting diversity and social inclusion by making its programs accessible to any student meeting the selection criteria. ◆◆
1ère ANNÉE DE BACHELOR : 12 000 € TTC
2e ANNÉE DE BACHELOR : 12 000 € TTC
3e ANNÉE DE BACHELOR : 12 000 € TTC
1ère ANNÉE DE MASTER : Frais de scolarité pris en charge par l'entreprise
2e ANNÉE DE MASTER : Frais de scolarité pris en charge par l'entreprise
L'alternance possède le double avantage de permettre de percevoir une rémunération en travaillant dans l'entreprise et que celle-ci règle les frais de scolarité de l'étudiant.
L'alternance possède le double avantage de permettre de percevoir une rémunération en travaillant dans l'entreprise et que celle-ci règle les frais de scolarité de l'étudiant.
À SAVOIR : Nous avons 100% confiance dans le fait que nos étudiants trouveront une alternance. Il existe en effet un très forte tension sur le marché du travail pour les profils spécialisés en data analyse, à l'origine d'un réseau de +100 entreprises partenaires mobilisées autour d'Albert School et qui continuent chaque jour de croitre.
Tuition fees can be paid in installments at no charge.
Within the framework of a partnership with ALBERT SCHOOL, admitted students have the possibility of taking out a loan with banking institutions (BNP, Société Générale) at a preferential rate. This loan can cover the totality of their tuition fees with a deferred reimbursement at the end of their studies.
The loan application must be made once the student has been admitted.
Do you want to know more about ALBERT SCHOOL? The team is available to answer all your questions.